{"id":6000,"date":"2022-01-26T15:22:28","date_gmt":"2022-01-26T06:22:28","guid":{"rendered":"http:\/\/artpeace.jp\/blog\/?p=6000"},"modified":"2025-09-05T17:59:59","modified_gmt":"2025-09-05T08:59:59","slug":"ec-marketing-date-points_shinpei","status":"publish","type":"post","link":"https:\/\/artpeace.jp\/blog\/2022\/01\/26\/ec-marketing-date-points_shinpei\/","title":{"rendered":"EC\u5e02\u5834\u306e\u50be\u5411\u3068EC\u58f2\u4e0a\u5411\u4e0a\u306e\u30dd\u30a4\u30f3\u30c8"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">\u30c7\u30fc\u30bf\u304b\u3089\u898b\u308bEC\u5e02\u5834\u52d5\u5411\uff08BtoC\uff09<\/h2>\n\n\n\n<p>\u6700\u8fd1\u306e\u50be\u5411\u3068\u3057\u3066\u3001\u8ca9\u58f2\u30c1\u30e3\u30cd\u30eb\u3092\u5897\u3084\u3059\u305f\u3081\u3067\u3042\u3063\u305f\u308a\u3001\u5b9f\u5e97\u8217\u306e\u58f2\u4e0a\u6e1b\u5c11\u3092\u88dc\u3046\u305f\u3081\u306bEC\u7acb\u3061\u4e0a\u3052\u3092\u884c\u3046\u4f01\u696d\u304c\u591a\u3044\u3067\u3059\u3002<br><br>\u305f\u3060EC\u4e8b\u696d\u3092\u7acb\u3061\u4e0a\u3052\u305f\u3082\u306e\u306e\u3001\u4f55\u3092\u3057\u305f\u3089\u826f\u3044\u304b\u308f\u304b\u3089\u306a\u3044\u3067\u3042\u3063\u305f\u308a\u3001\u3046\u307e\u304f\u58f2\u4e0a\u304c\u3042\u304c\u3063\u3066\u3044\u306a\u3044\u72b6\u6cc1\u306b\u306a\u3063\u3066\u3044\u308b\u4f01\u696d\u3082\u591a\u3044\u5370\u8c61\u3067\u3059\u3002<br><br>\u305d\u3057\u3066\u76ee\u306e\u524d\u306e\u5bfe\u5fdc\u3067\u7cbe\u4e00\u676f\u306b\u306a\u308a\u3001\u60c5\u5831\u53ce\u96c6\u3082\u307e\u307e\u306a\u3089\u306a\u3044\u72b6\u614b\u306b\u306a\u308b\u30b1\u30fc\u30b9\u306b\u306a\u3063\u3066\u3044\u308b\u4f01\u696d\u304c\u591a\u3044\u5370\u8c61\u3067\u3059\u3002\u305d\u3057\u3066\u65ad\u7247\u7684\u306a\u60c5\u5831\u3092\u805e\u304d\u3001\u305d\u308c\u3092\u57fa\u306bEC\u904b\u7528\u3092\u884c\u3063\u3066\u3057\u307e\u3044\u3001\u5931\u6557\u3057\u3066\u3044\u308b\u30b1\u30fc\u30b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u304b\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4eca\u56de\u306f\u7d4c\u6e08\u7523\u696d\u7701\u304c\u516c\u8868\u3057\u3066\u3044\u308b\u300c\u4ee4\u548c2\u5e74\u5ea6\u96fb\u5b50\u7ae0\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb\u300d\u306e\u60c5\u5831\u304b\u3089\u3001\u696d\u754c\u52d5\u5411\u3092\u78ba\u8a8d\u3057\u305f\u4e0a\u3067EC\u3067\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u30dd\u30a4\u30f3\u30c8\u3092\u307e\u3068\u3081\u307e\u3057\u305f\u3002<br><br>\u3061\u306a\u307f\u306b\u30ea\u30b5\u30fc\u30c1\u3092\u59cb\u3081\u308b\u624b\u9806\u3068\u3057\u3066\u3001\u5b98\u516c\u5e81\u8cc7\u6599\u3001\u696d\u754c\u56e3\u4f53\u8cc7\u6599\u3001\u30b7\u30f3\u30af\u30bf\u30f3\u30af\u30fb\u91d1\u878d\u6a5f\u95a2\u8cc7\u6599\u3001\u6c11\u9593\u8abf\u67fb\u4f1a\u793e\u8cc7\u6599\u3001\u65b0\u805e\u30fb\u96d1\u8a8c\u3001\u6c11\u9593\u4f01\u696d\u306e\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9\u306e\u9806\u3067\u8abf\u3079\u308b\u3068\u826f\u3044\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u5b98\u516c\u5e81\u8cc7\u6599\u306f\u6700\u3082\u5ba2\u89b3\u6027\u304c\u9ad8\u3044\u60c5\u5831\u3067\u3042\u308b\u4e00\u65b9\u3067\u3001\u60c5\u5831\u91cf\u304c\u591a\u3044\u306e\u3067\u5fc5\u8981\u306a\u60c5\u5831\u3092\u307e\u3068\u3081\u308b\u306e\u306b\u6642\u9593\u304c\u304b\u304b\u308b\u3068\u3044\u3046\u7279\u5fb4\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">BtoC-EC\u5e02\u5834\u898f\u6a21\u306e\u7d4c\u5e74\u63a8\u79fb<\/h3>\n\n\n\n<p>\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u611f\u67d3\u75c7\u62e1\u5927\u306b\u4f34\u3046\u3001\u5de3\u3054\u3082\u308a\u6d88\u8cbb\u306e\u5f71\u97ff\u3067<strong>\u7269\u8ca9\u7cfb\u5206\u91ce\u306eBtoC-EC\u5e02\u5834\u306f\u5927\u5e45\u306b\u62e1\u5927<\/strong>\u3057\u307e\u3057\u305f\u3002<br>\u4e00\u65b9\u3001\u30b5\u30fc\u30d3\u30b9\u7cfb\u5206\u91ce\u306eBtoC-EC\u5e02\u5834\u898f\u6a21\u306e\u4f38\u9577\u7387\u306f\u30de\u30a4\u30ca\u30b936.05\uff05\u3068\u5927\u5e45\u306a\u30de\u30a4\u30ca\u30b9\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u30de\u30a4\u30ca\u30b9\u306e\u8981\u56e0\u306f\u65c5\u884c\u30b5\u30fc\u30d3\u30b9\u5206\u91ce\u306e\u843d\u3061\u8fbc\u307f\u304c\u5927\u304d\u304f\u5f71\u97ff\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>2020\u5e74\u306e\u56fd\u5185BtoC-EC\u5e02\u5834\u898f\u6a21\uff08\u5168\u4f53\uff09\u306f19\u51462,779\u5104\u5186\u3068\u306a\u308a\u3001\u5bfe\u524d\u5e74\u6bd4\u3067830\u5104\u5186\u306e\u6e1b\u5c11\u306b\u306a\u308a\u307e\u3057\u305f\u3002<strong>\u7269\u8ca9\u7cfb\u5206\u91ce\u306e\u5927\u5e45\u306a\u5897\u52a0\u5206\u3068\u30b5\u30fc\u30d3\u30b9\u7cfb\u5206\u91ce\u306e\u6e1b\u5c11\u5206\u304c\u76f8\u6bba\u3055\u308c\u305f\u5f62\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n<p><strong>BtoC-EC\u5e02\u5834\u898f\u6a21\u306e\u7d4c\u5e74\u63a8\u79fb\uff08\u5358\u4f4d\uff1a\u5104\u5186\uff09<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"810\" height=\"511\" src=\"https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img1.png\" alt=\"\" class=\"wp-image-6003\" srcset=\"https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img1.png 810w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img1-300x189.png 300w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img1-768x485.png 768w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img1-550x347.png 550w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img1-793x500.png 793w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/><figcaption><br><a href=\"https:\/\/www.meti.go.jp\/policy\/it_policy\/statistics\/outlook\/210730_new_hokokusho.pdf\">\u51fa\u5178\uff1a\u300c\u4ee4\u548c2\u5e74\u5ea6\u96fb\u5b50\u7ae0\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb \u300d<\/a><br><br><br><\/figcaption><\/figure>\n\n\n\n<p> \u6b21\u306f\u3001\u5206\u91ce\u5225\u306b\u7d30\u304b\u304f\u898b\u3066\u3044\u304d\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002 <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u7269\u8ca9\u7cfb\u5206\u91ce\u306eBtoC-EC \u5e02\u5834 \u5e02\u5834\u898f\u6a21 <\/h3>\n\n\n\n<p><strong>\u7269\u8ca9\u7cfb\u5206\u91ce\u306eBtoC-EC\u5e02\u5834\u898f\u6a21<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1024\" height=\"844\" src=\"https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/29d3bc99193cb0b837fb8cc53f050ae5-1024x844.png\" alt=\"\" class=\"wp-image-6005\" srcset=\"https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/29d3bc99193cb0b837fb8cc53f050ae5-1024x844.png 1024w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/29d3bc99193cb0b837fb8cc53f050ae5-300x247.png 300w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/29d3bc99193cb0b837fb8cc53f050ae5-768x633.png 768w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/29d3bc99193cb0b837fb8cc53f050ae5-1060x873.png 1060w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/29d3bc99193cb0b837fb8cc53f050ae5-550x453.png 550w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/29d3bc99193cb0b837fb8cc53f050ae5-607x500.png 607w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/29d3bc99193cb0b837fb8cc53f050ae5.png 1215w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption><br><a href=\"https:\/\/www.meti.go.jp\/policy\/it_policy\/statistics\/outlook\/210730_new_hokokusho.pdf\">\u51fa\u5178\uff1a\u7d4c\u6e08\u7523\u696d\u7701\u300c \u4ee4\u548c2\u5e74\u5ea6\u96fb\u5b50\u7ae0\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb<\/a>\u300d <br><\/figcaption><\/figure>\n\n\n\n<p><strong>1\u4e16\u5e2f\u3042\u305f\u308a\u306e\u30ab\u30c6\u30b4\u30ea\u30fc\u3054\u3068\u306e\u5e74\u9593\u5e73\u5747\u652f\u51fa\u91d1\u984d<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"810\" height=\"661\" src=\"https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img11.png\" alt=\"\" class=\"wp-image-6006\" srcset=\"https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img11.png 810w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img11-300x245.png 300w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img11-768x627.png 768w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img11-550x449.png 550w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img11-613x500.png 613w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/><\/figure>\n\n\n\n<p><strong>\u7269\u8ca9\u7cfb\u5206\u91ce\u306eBtoC-EC\u5e02\u5834\u898f\u6a21\u306e\u8868\u3092\u898b\u308b\u3068\u5168\u3066\u306e\u30ab\u30c6\u30b4\u30ea\u306e\u6210\u9577\u7387\u304c10\uff05\u3092\u8d85\u3048\u3066\u3044\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n<p>\u4e00\u65b9\u30011\u4e16\u5e2f\u3042\u305f\u308a\u306e\u30ab\u30c6\u30b4\u30ea\u30fc\u3054\u3068\u306e\u5e74\u9593\u5e73\u5747\u652f\u51fa\u91d1\u984d\u306e\u8868\u3092\u898b\u308b\u3068\u300c\u98df\u54c1\u3001\u98f2\u6599\u3001\u9152\u985e\u300d\u3001\u300c\u751f\u6d3b\u5bb6\u96fb\u3001AV\u6a5f\u5668\u3001PC\u30fb\u5468\u8fba\u6a5f\u5668\u7b49\u300d\u3001\u300c\u5316\u7ca7\u54c1\u30fb\u533b\u85ac\u54c1\u300d\u3001\u300c\u751f\u6d3b\u96d1\u8ca8\u3001\u5bb6\u5177\u3001\u30a4\u30f3\u30c6\u30ea\u30a2\u300d\u30ab\u30c6\u30b4\u30ea\u30fc\u306e\u91d1\u984d\u306f\u524d\u5e74\u3092\u4e0a\u56de\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u81ea\u5b85\u3067\u98df\u4e8b\u3092\u3059\u308b\u6a5f\u4f1a\u304c\u5897\u3048\u3001\u98df\u6599\u54c1\u7b49\u306e\u8cfc\u5165\u91d1\u984d\u304c\u5897\u3048\u3001\u81ea\u5b85\u3067\u904e\u3054\u3059\u6642\u9593\u304c\u5897\u3048\u305f\u3053\u3068\u304b\u3089\u305d\u308c\u306b\u4f34\u3044\u751f\u6d3b\u5bb6\u96fb\u3001AV\u6a5f\u5668\u3001PC\u30fb\u5468\u8fba\u6a5f\u5668\u7b49\u306e\u9700\u8981\u304c\u9ad8\u307e\u3063\u305f\u3068\u8003\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u305d\u3046\u3067\u3059\u3002 <br><\/p>\n\n\n\n<p>1\u4e16\u5e2f\u3042\u305f\u308a\u306e\u30ab\u30c6\u30b4\u30ea\u30fc\u3054\u3068\u306e\u5e74\u9593\u5e73\u5747\u652f\u51fa\u91d1\u984d\u306e\u8868\u3068\u3001\u7269\u8ca9\u7cfb\u5206\u91ce\u306eBtoC-EC\u5e02\u5834\u898f\u6a21\u306e\u8868\u304b\u3089\u300c\u98df\u54c1\u3001\u98f2\u6599\u3001\u9152\u985e\u300d\u3001\u300c\u751f\u6d3b\u5bb6\u96fb\u3001AV\u6a5f\u5668\u3001PC\u30fb\u5468\u8fba\u6a5f\u5668\u7b49\u300d\u3001\u300c\u5316\u7ca7\u54c1\u30fb\u533b\u85ac\u54c1\u300d\u300c\u751f\u6d3b\u96d1\u8ca8\u3001\u5bb6\u5177\u3001\u30a4\u30f3\u30c6\u30ea\u30a2\u300d\u306f\u5e02\u5834\u5168\u4f53\u306e\u6210\u9577\u306b\u52a0\u3048\u3001EC\u5e02\u5834\u3082\u4f38\u3073\u305f\u3053\u3068\u304c\u5206\u304b\u308a\u307e\u3059\u3002<br>\u4e00\u65b9\u3067\u300c\u8863\u985e\u30fb\u670d\u98fe\u96d1\u8ca8\u7b49\u300d\u306f\u5e02\u5834\u5168\u4f53\u304c\u7e2e\u5c0f\u3057\u305f\u4e2d\u3067\u3001EC\u5e02\u5834\u898f\u6a21\u306f\u5897\u52a0\u3057\u3066\u3044\u308b\u306e\u3067\u3001<strong>\u8ca9\u58f2\u30c1\u30e3\u30cd\u30eb\u304c\u5b9f\u5e97\u8217\u304b\u3089EC\u306b\u30b7\u30d5\u30c8\u3057\u305f\u3068\u8a00\u3048\u305d\u3046\u3067\u3059\u3002<\/strong><\/p>\n\n\n\n\n\n\n\n<h3 class=\"wp-block-heading\">\u30b5\u30fc\u30d3\u30b9\u5206\u91ce\u306eBtoC-EC\u5e02\u5834\u898f\u6a21<\/h3>\n\n\n\n<p><strong>\u30b5\u30fc\u30d3\u30b9\u7cfb\u5206\u91ce\u306eBtoC-EC\u5e02\u5834\u898f\u6a21<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"810\" height=\"721\" src=\"https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img4.png\" alt=\"\" class=\"wp-image-6007\" srcset=\"https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img4.png 810w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img4-300x267.png 300w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img4-768x684.png 768w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img4-550x490.png 550w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img4-562x500.png 562w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/><figcaption> <br><a href=\"https:\/\/www.meti.go.jp\/policy\/it_policy\/statistics\/outlook\/210730_new_hokokusho.pdf\">\u51fa\u5178\uff1a\u7d4c\u6e08\u7523\u696d\u7701\u300c \u4ee4\u548c2\u5e74\u5ea6\u96fb\u5b50\u7ae0\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb<\/a>\u300d  <\/figcaption><\/figure>\n\n\n\n<p>\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u306e\u611f\u67d3\u62e1\u5927\u306e\u9632\u6b62\u7b56\u3068\u3057\u3066\u3001\u65c5\u884c\u3001\u5916\u98df\u3084\u30a4\u30d9\u30f3\u30c8\u306e\u81ea\u7c9b\u304c\u6c42\u3081\u3089\u308c\u305f\u3053\u3068\u304c\u539f\u56e0\u3067\u30b5\u30fc\u30d3\u30b9\u7cfb\u5206\u91ce\u306eEC\u5e02\u5834\u306f\u5927\u304d\u304f\u7e2e\u5c0f\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u4e00\u65b9\u3067\u81ea\u5b85\u3067\u904e\u3054\u3059\u6642\u9593\u304c\u5897\u3048\u305f\u305f\u3081\u300c\u30d5\u30fc\u30c9\u30c7\u30ea\u30d0\u30ea\u30fc\u300d\u306e\u5e02\u5834\u898f\u6a21\u304c\u4f38\u3073\u3001\u98f2\u98df\u30b5\u30fc\u30d3\u30b9\u5e02\u5834\u306b\u304a\u3044\u3066\u5728\u5b85\u9700\u8981\u306e\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n\n\n\n\n<h3 class=\"wp-block-heading\">\u30c7\u30b8\u30bf\u30eb\u7cfb\u5206\u91ce\u306eBtoC-EC\u5e02\u5834\u898f\u6a21<\/h3>\n\n\n\n<p><strong> \u30c7\u30b8\u30bf\u30eb\u7cfb\u5206\u91ce\u306eBtoC-EC\u5e02\u5834\u898f\u6a21 <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" width=\"810\" height=\"582\" src=\"https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img5-1.png\" alt=\"\" data-id=\"6009\" data-link=\"https:\/\/artpeace.jp\/blog\/?attachment_id=6009\" class=\"wp-image-6009\" srcset=\"https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img5-1.png 810w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img5-1-300x216.png 300w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img5-1-768x552.png 768w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img5-1-550x395.png 550w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img5-1-696x500.png 696w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/><\/figure><\/li><\/ul>\n\n\n\n<p>\u96fb\u5b50\u66f8\u7c4d\u30fb\u96fb\u5b50\u96d1\u8a8c\u3001\u6709\u6599\u97f3\u697d\u914d\u4fe1\u3084\u6709\u6599\u52d5\u753b\u914d\u4fe1\u306e\u3088\u3046\u306a\u30c7\u30b8\u30bf\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u5546\u54c1\u3068\u3057\u305fEC\u5e02\u5834\u306f\u5927\u304d\u304f\u6210\u9577\u3057\u3001\u5168\u4f53\u3067\u524d\u5e74\u6bd414.90\uff05\u306e\u4f38\u3073\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306e\u50be\u5411\u3068\u5c55\u671b<\/h3>\n\n\n\n<p><strong>\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306e\u652f\u51fa\u984d\u306e\u63a8\u79fb\uff082019\u5e74\uff5e2021\u5e74\uff09<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"810\" height=\"275\" src=\"https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img12.png\" alt=\"\" class=\"wp-image-6011\" srcset=\"https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img12.png 810w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img12-300x102.png 300w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img12-768x261.png 768w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img12-550x187.png 550w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/><figcaption> <br>\u51fa\u5178\uff1a\u7dcf\u52d9\u7701\u7d71\u8a08\u5c40\u300c<a rel=\"noreferrer noopener\" href=\"http:\/\/www.stat.go.jp\/data\/joukyou\/pdf\/n_joukyo.pdf\" target=\"_blank\">\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306e\u652f\u51fa\u984d\u306e\u63a8\u79fb\uff082019\u5e74\uff5e2021\u5e74\uff09\u300d2021\u5e747\u6708<\/a> <\/figcaption><\/figure>\n\n\n\n<p><strong>2021\u5e74\u4e0a\u671f\uff081\uff5e6\u6708\uff09\u306e\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u652f\u51fa\u984d\u306f\u5168\u3066\u306e\u6708\u3067\u524d\u5e74\u540c\u6708\u6bd4\u3092\u4e0a\u56de\u3063\u3066\u3044\u307e\u3059\u30022020\u5e74\u306e\u7269\u8ca9\u7cfb\u5206\u91ceEC\u306e\u6210\u9577\u7387\u304c\u9ad8\u304b\u3063\u305f\u306e\u3067\u3001\u6210\u9577\u7387\u306e\u4f38\u9577\u304c\u920d\u5316\u3059\u308b\u53ef\u80fd\u6027\u306f\u8003\u3048\u3089\u308c\u307e\u3059\u304c\u30012022\u5e74\u3082\u7269\u8ca9\u7cfbEC\u306e\u5e02\u5834\u304c\u6628\u5e74\u3088\u308a\u3082\u9ad8\u304f\u306a\u308b\u3068\u601d\u308f\u308c\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n\n\n\n\n<p><strong>\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u7d4c\u7531\u306e\u5e02\u5834\u898f\u6a21\u306e\u76f4\u8fd15\u5e74\u9593\u306e\u63a8\u79fb<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"810\" height=\"505\" src=\"https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img9-1.png\" alt=\"\" class=\"wp-image-6012\" srcset=\"https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img9-1.png 810w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img9-1-300x187.png 300w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img9-1-768x479.png 768w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img9-1-550x343.png 550w, https:\/\/artpeace.jp\/blog\/wp-content\/uploads\/2022\/01\/column34_img9-1-802x500.png 802w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/><figcaption> <br>\u51fa\u5178\uff1a\u7d4c\u6e08\u7523\u696d\u7701\u300c<a rel=\"noreferrer noopener\" href=\"https:\/\/www.meti.go.jp\/policy\/it_policy\/statistics\/outlook\/210730_new_hokokusho.pdf\" target=\"_blank\">\u4ee4\u548c2\u5e74\u5ea6 \u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb<\/a>\u300dP.63,2021\u5e747\u6708 <\/figcaption><\/figure>\n\n\n\n<p>\u7269\u8ca9\u7cfbec\u30b5\u30a4\u30c8\u306b\u304a\u3044\u3066\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u7d4c\u7531\u306e\u5e02\u5834\u898f\u6a21\u306f\u76f4\u8fd15\u5e74\u9593\u30673\u500d\u4ee5\u4e0a\u306b\u62e1\u5927\u3057\u3066\u3044\u307e\u3059\u3002\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u6bd4\u7387\u3082\u9ad8\u307e\u3063\u3066\u304a\u308a\u30012020\u5e74\u306b\u59cb\u3081\u306650\uff05\u3092\u8d85\u3048\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p><strong>EC\u306b\u304a\u3044\u3066\u3001\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306f\u5358\u306a\u308b\u8ca9\u58f2\u30c1\u30e3\u30cd\u30eb\u306e\u4e00\u3064\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/strong><br>\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u3092\u5c55\u958b\u3059\u308b\u969b\u306b\u306f\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306f\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u8d77\u70b9\u306b\u3082\u306a\u308a\u307e\u3059\u3057\u3001\u65b0\u3057\u3044\u8ca9\u58f2\u624b\u6cd5\uff08\u30e9\u30a4\u30d6\u30b3\u30de\u30fc\u30b9\u3084SNS\u30b3\u30de\u30fc\u30b9\u7b49\uff09\u306f\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3092\u4f7f\u3046\u3082\u306e\u304c\u591a\u3044\u306e\u3067\u3001<strong>EC\u30b5\u30a4\u30c8\u306e\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u6700\u9069\u5316\u306e\u91cd\u8981\u6027\u306f\u66f4\u306b\u9ad8\u307e\u308b\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n\n\n\n\n<h3 class=\"wp-block-heading\">\u30c7\u30fc\u30bf\u304b\u3089\u898b\u308bEC\u5e02\u5834\u52d5\u5411(BtoC)\/ \u307e\u3068\u3081<\/h3>\n\n\n\n<p>BtoC\u5206\u91ce\u3067\u306eEC\u5e02\u5834\u306e\u4f38\u9577\u306b\u95a2\u3057\u3066\u3001\u5206\u91ce\u5225\u3067\u8a00\u53ca\u3057\u3066\u304d\u307e\u3057\u305f\u3002<br> <br>\u300c\u4ee4\u548c2\u5e74\u5ea6\u96fb\u5b50\u7ae0\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb\u300d\u3067\u8a00\u53ca\u3055\u308c\u3066\u3044\u308b\u305d\u306e\u4ed6\u306e\u5185\u5bb9\u3068\u4e00\u7dd2\u306b\u4e0b\u8a18\u306b\u307e\u3068\u3081\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u24602020\u5e74\u306b\u767a\u51fa\u3055\u308c\u305f\u4e00\u56de\u76ee\u306e\u7dca\u6025\u4e8b\u614b\u5ba3\u8a00\u306b\u3088\u308a\u3001\u4e0d\u8981\u4e0d\u6025\u306e\u5916\u51fa\u3092\u63a7\u3048\u308b\u547c\u3073\u304b\u3051\u304c\u306a\u3055\u308c\u3001\u5916\u51fa\u6a5f\u4f1a\u304c\u5927\u5e45\u306b\u6e1b\u5c11\u3057\u307e\u3057\u305f\u3002\u3053\u306e\u3053\u3068\u3092\u5951\u6a5f\u3068\u3057\u3066\u3001<strong>\u5b9f\u5e97\u8217\u3092\u30d3\u30b8\u30cd\u30b9\u3092\u4e3b\u4f53\u3068\u3057\u3066\u3001BtoC EC \u306b\u53d6\u308a\u7d44\u3080\u3053\u3068\u306e\u306a\u304b\u3063\u305f\u5c0f\u58f2\u696d\u8005\u3084\u88fd\u9020\u696d\u8005\u304c\u3001\u5b9f\u5e97\u8217\u3067\u306e\u6a5f\u4f1a\u640d\u5931\u3092EC\u3067\u53d6\u308a\u8fd4\u3059\u3079\u304f\u3001\u65b0\u305f\u306b BtoC-EC \u5e02\u5834\u306b\u53c2\u5165\u3057\u3066\u3044\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n<p>\u2461\u697d\u5929\u7b49\u306e\u5927\u624bEC\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3078\u306e\u51fa\u5e97\u7b49\u3092\u3057\u305f\u4f01\u696d\u3082\u5897\u52a0\u3057\u305f\u304c\u3001<strong>2020 \u5e74\u306b\u898b\u3089\u308c\u305f\u9855\u8457\u306a\u30c8\u30ec\u30f3\u30c9\u3068\u3057\u3066\u3001\u4f4e\u4fa1\u683c\u30fb\u7121\u6599\u306eEC \u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u306e\u65b0\u898f\u306e\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d7\u958b\u8a2d\u6570\u304c\u6025\u5897\u3057\u307e\u3057\u305f\u3002<\/strong><\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d7\u958b\u8a2d\u6642\u306b\u304a\u3051\u308b\u521d\u671f\u8cbb\u7528\u306e\u7121\u6599\u3092\u8b33\u3046BASE\u682a\u5f0f\u4f1a\u793e\u306e\u767a\u8868\u306b\u3088\u308c\u3070\u30012020\u5e742\u6708\u6642\u70b9\u3067\u306e\u540c\u793e\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u6d3b\u7528\u3059\u308b\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d7\u958b\u8a2d\u6570\u306f90\u4e07\u3067\u3042\u3063\u305f\u3068\u3053\u308d\u3001\u540c\u5e7412\u6708\u6642\u70b9\u3067\u305d\u306e\u6570\u306f130\u4e07\u306b\u3082\u5897\u3048\u305f\u3068\u306e\u3053\u3068\u3002\u4ed6\u306e\u4f4e\u4fa1\u683c\u30fb\u7121\u6599\u306eEC 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